Digital Marketing Coach

Job description

Overview

Dear Future Marketing Coach,

We’re looking for a Coach who is amazing at helping freelancers implement the marketing plans we create for them.

This role is a top priority at 6 Figure Creative.

Our flagship coaching program, Clients By Design , is growing fast, and our current coaching team only have a few spots left on their rosters.

The #1 struggle most creatives face is that they have no idea where their next client is coming from , and everything we do inside Clients By Design is to help creative freelancers solve that problem (for good).

Our mission is to help one person at a time with a 1-on-1 relationship, and that’s where you come in.

If the idea of working 1-on-1 with talented freelancers to help solve the #1 issue they face resonates with you, then keep reading…

What You'll Do

As a Marketing Coach, your role is to help your roster of 50-75 clients successfully execute the Continuous Clients Marketing Roadmaps that are custom-tailored for them.

You’ll give them feedback as they work through implementing our playbooks, help them overcome roadblocks holding them back from making progress, and you’ll be responsible for holding them accountable for completing their roadmaps.

As a Marketing Coach, you will own your client's success in the program.

You'll also work closely with Brian Hood (founder) to create and deploy better playbooks and resources to support all of our clients.

• Client Onboarding: You will get each of your clients up to speed so they have a full understanding of how to get the most out of this program.
  
  You’ll ensure they feel taken care of (instead of “lost in the shuffle), and they know exactly what to do during their crucial first 30 days.
  
  
• 1-on-1 Client Attention : You’ll help your clients progress through their playbooks and marketing plan with the confidence of knowing they’re not making major mistakes along the way.
  
  You will give them the feedback and support they need to get past any roadblocks, as well as the accountability and encouragement necessary to keep going for the long haul.
  
  
• Conflict Resolution : You will quickly and effectively resolve conflicts within your client roster so that everyone is happy, encouraged, and taking action toward completing their marketing plans.
  
  

The decisions you help your clients make will change the trajectory of their lives forever, so this role is not for the faint of heart.

You HAVE to be willing to do what it takes to help someone make tough decisions with their best interest in mind.

In your role as a Marketing Coach, you’ll be accountable for three numbers:

1. Monthly Client Retention: The % of your client roster you retain each month.
   
   
2. Total # of clients on your roster: Part of your compensation is based on this number.
   
   
3. Client Happiness Score: The % of clients who give you a positive rating each month.
   
   

What Success In This Role Looks Like:

Your #1 outcome over the next six months: 50+ clients on your roster with 95%+ of your roster retained each month.

30 Day Targets

• You know our playbooks and coaching process well enough to start onboarding new clients
• You’ve onboarded your first few clients

60 Day Targets

• You know our playbooks backward and forwards
• You’re up to 15 active clients on your roster

90 Day Targets

• You’ve ramped up to 25-30 active clients and you’re ready to take on more
• Your Client Happiness Score is 95%+

180 Day Targets

• You have 50+ clients on your roster
• 95%+ of your clients are retained each month
• Your Client Happiness Score is 95%+

Who you'll work with

You will report directly to Brian Hood, our founder (i.e. the guy writing this job description).

I’ll work with you to become a better coach, grow and develop personally and professionally, and possibly even grow into a larger role as we scale

You’ll be the 6th coach to join our team, which means you’ll be a part of a growing small team.

My goal for you is for you to absolutely LOVE what you do and also be fulfilled by the impact you’re making on the clients you serve.

What you'll learn

If you crave variety in your work and love the idea of helping people overcome brand-new challenges every single day, this is your potential dream job.

Not only will you be affecting the lives and businesses of the clients you coach, but you’ll also be impacting each and every client they work with as well.

During your time working alongside us, you’ll learn

• The intricacies of what it takes to create strong and lasting relationships with our clients and make a meaningful impact in their lives.
  
  
• How to build systems that provide support to each and every client as they develop their own client acquisition machines.
  
  
• The inner workings of the 6 Figure Creative, as well as the hundreds of different businesses we work with.
  
  

If you’ve been running your own business , but you’re feeling the drain of working “alone in a cave” these past several years, you'll love the amount of human-to-human interaction you’ll have at this role.

Two of our coaches have (or built and sold) their own marketing agencies.

If you come from the startup community and you’re burnt out from working long hours while wearing multiple “hats” at your company, you’ll love the focus and structure this role will bring you.

Three of our coaches were heads of marketing a 7 figure, multi-7 figure, and even an 8 figure startup.

If you come from corporate America and you’re tired of feeling like a small cog in a massive machine, you’ll love the amount of direct impact you’ll have on your clients’ lives in this role.

So far, no of our coaches came from corporate america...

but maybe you could be the first?

Join me in creating a positive impact and making a lasting difference in the world of creative freelance businesses.

Where you'll work

We’re a 100% remote company with a small, tight-knit team of 10 people spread across the globe — from Vermont, New Jersey, Nashville, Oregon, Las Vegas, Pennsylvania, and California to Portugal, Romania, and even New Zealand.

You can work from wherever you do your best work.

• Coffee shop?
  
  Cool.
  
  
• Your own home office?
  
  Even better.
  
  
• Costa Rica for the summer?
  
  Send us pics pls.
  
  
• We care more about outcomes than clock-ins.
  
  

Why We Exist As A Company

The reason 6 Figure Creative exists as a company is to help freelancers earn more money without selling their souls.

Our flagship coaching program, Clients By Design , solves the #1 problem holding freelancers back from success: They have no idea where their next client is coming from.

The program is built around creating highly-personalized marketing plans for our clients and coaching them through every single step of the process as they implement each playbook.

We believe that the education system is fundamentally broken.

Universities will gladly charge their students $100k+ for a creative degree and never teach them the most important skills and strategies for how to actually get an ROI from their investment.

The coaching program you’ll be a part of exists to help the best creatives in the world change the trajectory of their careers (and lives) by learning the skills universities failed to teach them.

It takes more than passion to succeed, and everything we do is built around giving our clients the strategies, tools, processes, guidance, coaching, and accountability they need to have successful businesses.

I look forward to working with you!

-Brian Hood
Founder

P.S. Hiring Scorecard

Here’s the complete hiring scorecard for this role.

Requirements

What We’re Looking For

Required (don’t have these?

Please don’t apply.)

• You are a complete marketing nerd who has 5+ years of digital marketing experience
• You LOVE diving into a broken marketing machine to find the root cause of why it's not working.
  
  
• You have exceptional organizational and time management skills, with the ability to manage dozens of clients and priorities simultaneously without letting things slip through the cracks
• You have strong leadership and coaching skills, with the ability to motivate and inspire clients
• You are an excellent communicator, and comfortable on video
• You are detail-oriented enough to add the words “client acquisition machine” to your application (bonus points if it's shoehorned into your Loom video with a nod and a wink).
  
  
• You are confident, and never shy away from a challenge

Preferred Qualifications:

Nice to have stuff that sets you apart

• You have been paid to coach clients (or team members) in digital marketing
• You are available to coach full-time (40 hours per week) during normal US working hours
• You have experience working with clients in various remote settings including email, online communities, asynchronous video, and synchronous 1-on-1 zoom calls
• You have a gift for helping other people feel like the most important person on the planet while talking to and working with them
• You have a background as a successful creative freelancer
• You live +/- 1 hour of Central Standard Time

Benefits

• Work from home (or anywhere in the world) - we’re 100% remote!
• Health, vision, and dental insurance for you and your family
• $250 monthly home cleaning service (because nobody loves cleaning, right?)
• $1,000/yr home office upgrade allowance

Compensation: $65,000-$125,000+

• Salary: $55,000
• Variable Compensation: $10,000-$70,000+

Your variable compensation is based on the number of active clients on your roster plus the number of new clients successfully onboarded each month.

We add more clients to your roster as long as you're hitting your target KPIs. (See the hiring scorecard for compensation details)

Required Skill Profession

Product & Brand Marketing